Re-imagining Digital Engagement with AI Art QR Codes
How can companies upgrade old-fashioned
QR Codes to Increase the Print-to-scan Scan Rate?
In the ever-evolving landscape of the beverage industry, companies like Heineken constantly seek innovative ways to engage with their customers and drive brand loyalty. Heineken recognized the need to modernize its customer engagement strategies. The traditional QR codes on Heineken products and marketing materials netted low scan rates and were in need of an upgrade.